A GAWP® concept for Macy’s Illustrative demo · No live broadcasts or confirmed creator appearances
Macy’sLIVE

REAL SHOPPERS. FAMILIAR FACES. LIVE HELP.

Your favorite creators.
Your next outfit. Live.

Imagine Jennifer Hudson helping you choose your party outfit. Or Tan France finding your next interview look.

Tell us your occasion, budget and style. Selected shoppers join a scheduled live session with a celebrity, influencer or creator.

They browse Macy’s on their own computer and share their screen. Watch them compare outfits, hear their advice and ask questions. Everyone watching can suggest pieces and shop along.

Just here for the style? Watch, comment and join the conversation.

JENNIFER’S SHARED COMPUTER SCREEN DEMO PREVIEW

THE BRIEF

A holiday party.
A $250 outfit budget.

Help Mia find a party look she can wear again.

Illustrative Macy’s occasionwearAlternative illustrative Macy’s occasionwear
Mia Can we find something I could wear again?Jules Show us the second option!

Proposed creator and imagined session. Jennifer’s participation is not confirmed.

YOUR STYLE DILEMMA COULD BE NEXT

From “what should I wear?”
to a live shopping session.

01

Share your outfit brief

A wedding, birthday, vacation or wardrobe refresh. Tell us your budget, preferences and what you need.

02

Schedule your live session

Selected shoppers agree the brief and a time with a suitable creator. Every session starts with a real outfit question.

03

Find your look together

Watch the creator browse Macy’s on their computer. Ask questions, compare options and hear what viewers think.

Selection and a particular creator are not guaranteed. This demo does not accept applications or book sessions.

THE PEOPLE YOU FOLLOW. A LOOK THAT’S YOURS.

Your next look.
Whose advice?

Eight proposed creator channels. Bring your outfit dilemma or watch someone else find their look.

ILLUSTRATIVE LINEUP

All creator appearances, shopper briefs and times are illustrative. No participation or endorsement is confirmed.

A BIG NIGHT. A NEW JOB. AN EVERYDAY REFRESH.

Let’s find a look
that feels like you.

A LITTLE STYLE KNOW-HOW. A LOT TO TALK ABOUT.

Style masterclasses.
With your questions.

Watch creators talk through the details, build looks and answer viewers live.

PROPOSED LIVE SESSIONS

HELP ME CHOOSE MY OUTFIT

What’s the occasion?

Try a sample brief. In the proposed service, selected shoppers would be contacted to agree their live session. This form does not send or save your details.

Photography

Real photographs, cropped and resized only. No AI alterations.